Why some #SocialCRM projects fail ? http://t.co/m07X0TwG8j Paolo FABRIZIO (@Pfabr) May 18, 2013 Ten reasons why social CRM projects fail, at a glance 1. Wrong culture 2. No compliance policy 3. No established goals 4. Lack of managerial support 5. Insufficient...

Bimbi e #Rugby: uno sport dove gli avversari diventano amici http://t.co/jGrWFIzisU Paolo FABRIZIO (@Pfabr) May 18, 2013

Welcome to our weekly edition of what’s hot in social media news. To help you stay up to date with social media, here are some of the news items that caught our attention. What’s New This Week? Google+ Unveils New Design: The new Google+ design “helps...

Yelp may not be the go-to source for restaurant reviews. Why? Amy's Baking Company has 1131 reviews, 99.9% of which are snarky, mean, negative “reviews.” How many of those 1131 reviewers actually ate at the restaurant and how many just piled on for flash...

The cover photo of your Facebook Page is a great piece of marketing real estate. But how can you use it to drive user actions and conversions? In light of Facebook’s new policy that allows for cover photos to include calls-to-action (CTAs), here are five...

Building and maintaining a great e-commerce site can be overwhelming at times as it seems there is no end to what needs to be focused on. Wordpress is a great tool for e-commerce sites just starting out. But even small sites focusing on e-commerce should...

Earlier this month, Tweetdeck ended support for Facebook feeds, becoming essentially nothing more than another Twitter client in an already overcrowded field, which doesn't make a whole lot of sense to start with. To make matters worse and even more...

Even with the projected 80% increase in online investment by luxury brands in 2013, fashion brands small and large also are significantly recognizing that the silver lining lies in the adoption of a reliable listening strategy. As transient as fashion...

#Twitter Mobile users are more engaged and follow, on average, more brands. http://t.co/3ZwaXimdwm Paolo FABRIZIO (@Pfabr) May 17, 2013 Twitter says its mobile audience is more engaged than the average user by following more brands, interacting more with...

In the latest in an ongoing series of moves to shake things up, Yahoo announced a new partnership with Twitter Thursday that will see select Tweets being folded into the Yahoo newsfeed.